Kauto Star remains out in front of Denman when it comes to the sales of merchandise. Scarves in the colours of the owners of the two Nicholls-trained horses, as well as t-shirts, Injured Jockeys’ Fund charity bracelets, mugs and authentic sports memorabilia prints are proving very popular. Click Here to Buy.
Rebecca Morgan, commercial and operations manager at Cheltenham, said: “In total, we will have sold over 6,000 scarves, the equivalent of almost 10% of the likely Gold Cup day crowd of 67,000, celebrating the colours of Kauto Star and Denman.
“The split on overall sales at the moment is 60% in favour of Kauto Star products and 40% for Denman products, although it fluctuates week by week. The last time we did anything of this sort was during the Best Mate era, but the response to Denman and Kauto Star has been massive compared to then.
“We are delighted that racing fans want to show their support loud and proud, and are grateful to Paul Nicholls and the owners for their support and enthusiasm about what we are doing to promote the rivalry between the two horses.”
